The taxi market in India has grown at a tremendous pace in the recent years. In financial year 2020, the southern state of Tamil Nadu had the highest number of more than 462 thousand registered taxis. Majority of the market is still in the unorganized sector. The organized taxi market only constitutes about four to five percent of the total share.
Demographics
The market competition between Ola and Uber in the taxi market is dominated by Ola. The Softbank-backed startup had a reach of over 60 percent in tier 1 cities and a combined reach of almost 80 percent in tier 2 and tier 3 cities across the south Asian country. The growing penetration also resulted in increased usage. Compared to about 29 percent of users installing the Uber taxi app, Ola had a share of more than 40 percent of the smartphone users installing the app at the end of 2017.
The competition gets fierce
Seven years after being founded, the country’s largest ride-hailing company has entered overseas competition in Australia. Since its competitor has been facing certain challenges with regard to tax and the appointment of a new global CEO, the opportunity for Ola to tap into the domestic and overseas market alive is tremendous and could transform the business altogether in the coming future.
Number of registered taxis across India in financial year 2020, by state
(in 1,000s)
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Ministry of Road Transport and Highways (India). (July 16, 2023). Number of registered taxis across India in financial year 2020, by state (in 1,000s) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/665327/number-of-registered-taxis-india-by-states/
Ministry of Road Transport and Highways (India). "Number of registered taxis across India in financial year 2020, by state (in 1,000s)." Chart. July 16, 2023. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/665327/number-of-registered-taxis-india-by-states/
Ministry of Road Transport and Highways (India). (2023). Number of registered taxis across India in financial year 2020, by state (in 1,000s). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/665327/number-of-registered-taxis-india-by-states/
Ministry of Road Transport and Highways (India). "Number of Registered Taxis across India in Financial Year 2020, by State (in 1,000s)." Statista, Statista Inc., 16 Jul 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/665327/number-of-registered-taxis-india-by-states/
Ministry of Road Transport and Highways (India), Number of registered taxis across India in financial year 2020, by state (in 1,000s) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/665327/number-of-registered-taxis-india-by-states/ (last visited November 10, 2024)
Number of registered taxis across India in financial year 2020, by state (in 1,000s) [Graph], Ministry of Road Transport and Highways (India), July 16, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/665327/number-of-registered-taxis-india-by-states/