This statistic illustrates the important factors when choosing between savings products for Millennials in Great Britain as of 2016. It can be seen that almost half (47 percent) of Millennials stated that the interest rate offered was an important factor at that time.
Important factors when choosing savings products for the Millennial generation in Great Britain in 2016*
From the source: "ComRes interviewed 962 British adults aged 18-35 online between 25th July and 9th August. Data was weighted to be representative of all British adults aged 18-35 by gender, age and socio-economic grade, and to be representative of all British adults by region. ComRes is a member of the British Polling Council and abides by its rules."
*Full survey question: "When choosing between saving products, which of the following, if any, is an important factor for you?"
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ComRes. (August 31, 2016). Important factors when choosing savings products for the Millennial generation in Great Britain in 2016* [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/645590/millennial-generation-saving-products-important-factors-great-britain-uk/
ComRes. "Important factors when choosing savings products for the Millennial generation in Great Britain in 2016*." Chart. August 31, 2016. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/645590/millennial-generation-saving-products-important-factors-great-britain-uk/
ComRes. (2016). Important factors when choosing savings products for the Millennial generation in Great Britain in 2016*. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/645590/millennial-generation-saving-products-important-factors-great-britain-uk/
ComRes. "Important Factors When Choosing Savings Products for The Millennial Generation in Great Britain in 2016*." Statista, Statista Inc., 31 Aug 2016, https://www-statista-com.ezproxy.canberra.edu.au/statistics/645590/millennial-generation-saving-products-important-factors-great-britain-uk/
ComRes, Important factors when choosing savings products for the Millennial generation in Great Britain in 2016* Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/645590/millennial-generation-saving-products-important-factors-great-britain-uk/ (last visited November 10, 2024)
Important factors when choosing savings products for the Millennial generation in Great Britain in 2016* [Graph], ComRes, August 31, 2016. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/645590/millennial-generation-saving-products-important-factors-great-britain-uk/
