Share of Flemish individuals owning wearables in Belgium 2015-2018, by device

Do you own one of these types of smart wearables?

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Source

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Release date

February 2019

Region

Belgium

Survey time period

2015 to 2018

Number of respondents

4,547 respondents

Age group

16 years and older

Special properties

Out of the 4,547 respondents, 65% filled out the survey online through own public recruiting of imec, or through partnerships with VDAB and Mobile Viking. The other 35% was filled out offline, and the participants were approached on markets, in supermarkets, libraries, or during events (e.g. movies).

Method of interview

Computer-assisted personal interviews (CAPI)

Supplementary notes

The source states that: "digiMeter provides a snapshot view of the adoption and use of media and IT. It is based on the self-reporting of media consumers. As such, the results should be interpreted as the perception respondents have of their own media consumption. The methodology does not allow for assumptions on the effective media reach."

* The source states these numbers show a: "Statistically significant change compared to the previous year, based on a chi-square test."

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