The graph shows the percentage of internet users who viewed out-of-home (OOH) advertising in Canada as of January 2016, by format and gender. It was found that 57 percent of responding women had seen static OOH ads in the week prior to the survey, and 343 percent saw digital outdoor ads in the same period.
Percentage of internet users who viewed out-of-home (OOH) advertising in Canada as of January 2016, by format and gender
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eMarketer. (July 27, 2016). Percentage of internet users who viewed out-of-home (OOH) advertising in Canada as of January 2016, by format and gender [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/589848/share-canadians-viewing-ooh-ads-format-gender/
eMarketer. "Percentage of internet users who viewed out-of-home (OOH) advertising in Canada as of January 2016, by format and gender." Chart. July 27, 2016. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/589848/share-canadians-viewing-ooh-ads-format-gender/
eMarketer. (2016). Percentage of internet users who viewed out-of-home (OOH) advertising in Canada as of January 2016, by format and gender. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/589848/share-canadians-viewing-ooh-ads-format-gender/
eMarketer. "Percentage of Internet Users Who Viewed Out-of-home (Ooh) Advertising in Canada as of January 2016, by Format and Gender." Statista, Statista Inc., 27 Jul 2016, https://www-statista-com.ezproxy.canberra.edu.au/statistics/589848/share-canadians-viewing-ooh-ads-format-gender/
eMarketer, Percentage of internet users who viewed out-of-home (OOH) advertising in Canada as of January 2016, by format and gender Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/589848/share-canadians-viewing-ooh-ads-format-gender/ (last visited November 10, 2024)
Percentage of internet users who viewed out-of-home (OOH) advertising in Canada as of January 2016, by format and gender [Graph], eMarketer, July 27, 2016. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/589848/share-canadians-viewing-ooh-ads-format-gender/