This statistic illustrates the results of a survey on the information sources used for collecting product information before an offline purchase in Italy as of the first quarter of 2018. As of the survey period, about one in two interviewed customers declared that they never searched for information online before offline purchases in traditional stores. Among those who did look for information on the internet, roughly ten percent of them used a price comparison website.
Online information research before an offline purchase in Italy in 1st quarter 2018, by purpose
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Human Highway. (November 24, 2018). Online information research before an offline purchase in Italy in 1st quarter 2018, by purpose [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/581110/collecting-online-informations-before-a-off-line-purchase-in-italy/
Human Highway. "Online information research before an offline purchase in Italy in 1st quarter 2018, by purpose." Chart. November 24, 2018. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/581110/collecting-online-informations-before-a-off-line-purchase-in-italy/
Human Highway. (2018). Online information research before an offline purchase in Italy in 1st quarter 2018, by purpose. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/581110/collecting-online-informations-before-a-off-line-purchase-in-italy/
Human Highway. "Online Information Research before An Offline Purchase in Italy in 1st Quarter 2018, by Purpose." Statista, Statista Inc., 24 Nov 2018, https://www-statista-com.ezproxy.canberra.edu.au/statistics/581110/collecting-online-informations-before-a-off-line-purchase-in-italy/
Human Highway, Online information research before an offline purchase in Italy in 1st quarter 2018, by purpose Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/581110/collecting-online-informations-before-a-off-line-purchase-in-italy/ (last visited November 10, 2024)
Online information research before an offline purchase in Italy in 1st quarter 2018, by purpose [Graph], Human Highway, November 24, 2018. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/581110/collecting-online-informations-before-a-off-line-purchase-in-italy/
