The graph presents the distribution of marketing spending of U.S. trade shows exhibitors. During a survey carried out in fall 2014, it was found that trade show exhibitors who already had trade show programs spent on average 7.9 percent of their marketing budget on trade magazine ads.
What is your estimated percentage allocation of marketing spend by channel?
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MC2. (May 25, 2016). What is your estimated percentage allocation of marketing spend by channel? [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/578734/trade-shows-marketing-spending/
MC2. "What is your estimated percentage allocation of marketing spend by channel?." Chart. May 25, 2016. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/578734/trade-shows-marketing-spending/
MC2. (2016). What is your estimated percentage allocation of marketing spend by channel?. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/578734/trade-shows-marketing-spending/
MC2. "What Is Your Estimated Percentage Allocation of Marketing Spend by Channel?." Statista, Statista Inc., 25 May 2016, https://www-statista-com.ezproxy.canberra.edu.au/statistics/578734/trade-shows-marketing-spending/
MC2, What is your estimated percentage allocation of marketing spend by channel? Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/578734/trade-shows-marketing-spending/ (last visited November 10, 2024)
What is your estimated percentage allocation of marketing spend by channel? [Graph], MC2, May 25, 2016. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/578734/trade-shows-marketing-spending/
