This statistic shows the results of a survey conducted in the first quarter of 2016 among 3,000 adult Americans on their preferred credit card brand. The results were sorted by income tier. During the survey, 11.9 percent of respondents earning less than 50,000 U.S. dollars per year stated their preferred credit card brand is American Express; 13.9 percent of respondents earning more than 50,000 U.S. dollars per annum said the same.
United States: Brand preferences for credit cards in Q1 2016, by income
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The Brand Strength Monitor. (May 1, 2016). United States: Brand preferences for credit cards in Q1 2016, by income [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/550724/united-states-brand-preferences-for-credit-cards-by-income/
The Brand Strength Monitor. "United States: Brand preferences for credit cards in Q1 2016, by income." Chart. May 1, 2016. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/550724/united-states-brand-preferences-for-credit-cards-by-income/
The Brand Strength Monitor. (2016). United States: Brand preferences for credit cards in Q1 2016, by income. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/550724/united-states-brand-preferences-for-credit-cards-by-income/
The Brand Strength Monitor. "United States: Brand Preferences for Credit Cards in Q1 2016, by Income." Statista, Statista Inc., 1 May 2016, https://www-statista-com.ezproxy.canberra.edu.au/statistics/550724/united-states-brand-preferences-for-credit-cards-by-income/
The Brand Strength Monitor, United States: Brand preferences for credit cards in Q1 2016, by income Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/550724/united-states-brand-preferences-for-credit-cards-by-income/ (last visited November 10, 2024)
United States: Brand preferences for credit cards in Q1 2016, by income [Graph], The Brand Strength Monitor, May 1, 2016. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/550724/united-states-brand-preferences-for-credit-cards-by-income/
