Based on data on the out-of-home advertising market in the United Kingdom, it was found that digital OOH ad revenue accounted for 65 percent of total out-of-home revenue in the country in 2023. The share increased by two percentage points on 2022.
Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2023
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Outsmart Out of Home. (March 20, 2024). Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2023 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. "Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2023." Chart. March 20, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. (2024). Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2023. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. "Share of Digital in Out-of-home (Dooh) Advertising Revenue in The United Kingdom (Uk) from 2011 to 2023." Statista, Statista Inc., 20 Mar 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home, Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/ (last visited November 10, 2024)
Share of digital in out-of-home (DOOH) advertising revenue in the United Kingdom (UK) from 2011 to 2023 [Graph], Outsmart Out of Home, March 20, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/