In July 2024, 55.4 percent of Instagram users in the United States were women, and 44.6 percent were men. Overall, Instagram finds much popularity in the U.S., and the country is home to the platform's second-largest worldwide audience, with around 172.61 million users in the country.
Distribution of Instagram users in the United States as of July 2024, by gender
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
NapoleonCat. (August 1, 2024). Distribution of Instagram users in the United States as of July 2024, by gender [Graph]. In Statista. Retrieved September 19, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/530498/instagram-users-in-the-us-by-gender/
NapoleonCat. "Distribution of Instagram users in the United States as of July 2024, by gender." Chart. August 1, 2024. Statista. Accessed September 19, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/530498/instagram-users-in-the-us-by-gender/
NapoleonCat. (2024). Distribution of Instagram users in the United States as of July 2024, by gender. Statista. Statista Inc.. Accessed: September 19, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/530498/instagram-users-in-the-us-by-gender/
NapoleonCat. "Distribution of Instagram Users in The United States as of July 2024, by Gender." Statista, Statista Inc., 1 Aug 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/530498/instagram-users-in-the-us-by-gender/
NapoleonCat, Distribution of Instagram users in the United States as of July 2024, by gender Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/530498/instagram-users-in-the-us-by-gender/ (last visited September 19, 2024)
Distribution of Instagram users in the United States as of July 2024, by gender [Graph], NapoleonCat, August 1, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/530498/instagram-users-in-the-us-by-gender/