The statistic shows the percentage of consumers in Canada who felt comfortable with levels of truth and accuracy in selected advertising formats in Canada in 2018. It was found that 67 percent of responding Canadians trusted advertising in magazines, while 74 percent said the same about ads in newspapers.
Percentage of consumers who felt comfortable with levels of truth and accuracy in selected advertising formats in Canada in 2018
The source did not provide an exact date of survey.
Question: "How comfortable are you with the levels of truth and accuracy in the advertising you see, hear or read for each of the following?" [very and somewhat comfortable]
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Ad Standards. (May 9, 2018). Percentage of consumers who felt comfortable with levels of truth and accuracy in selected advertising formats in Canada in 2018 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/526528/share-canadians-trust-ad-formats/
Ad Standards. "Percentage of consumers who felt comfortable with levels of truth and accuracy in selected advertising formats in Canada in 2018." Chart. May 9, 2018. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/526528/share-canadians-trust-ad-formats/
Ad Standards. (2018). Percentage of consumers who felt comfortable with levels of truth and accuracy in selected advertising formats in Canada in 2018. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/526528/share-canadians-trust-ad-formats/
Ad Standards. "Percentage of Consumers Who Felt Comfortable with Levels of Truth and Accuracy in Selected Advertising Formats in Canada in 2018." Statista, Statista Inc., 9 May 2018, https://www-statista-com.ezproxy.canberra.edu.au/statistics/526528/share-canadians-trust-ad-formats/
Ad Standards, Percentage of consumers who felt comfortable with levels of truth and accuracy in selected advertising formats in Canada in 2018 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/526528/share-canadians-trust-ad-formats/ (last visited November 10, 2024)
Percentage of consumers who felt comfortable with levels of truth and accuracy in selected advertising formats in Canada in 2018 [Graph], Ad Standards, May 9, 2018. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/526528/share-canadians-trust-ad-formats/
