In the last reported year, Alphabet's sales and marketing spending amounted to 27.91 billion U.S. dollars, up from 26.56 billion U.S. dollars in the previous year. Sales and marketing expenses amounted to nine percent of Alphabet's revenues in 2022.
Annual global sales and marketing costs of Alphabet from 2013 to 2023
(in million U.S. dollars)
Alphabet Inc. is an American multinational conglomerate created in 2015 as the parent company of Google and several other companies previously owned by or tied to Google.
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Alphabet. (January 31, 2024). Annual global sales and marketing costs of Alphabet from 2013 to 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/507853/alphabet-marketing-spending/
Alphabet. "Annual global sales and marketing costs of Alphabet from 2013 to 2023 (in million U.S. dollars)." Chart. January 31, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/507853/alphabet-marketing-spending/
Alphabet. (2024). Annual global sales and marketing costs of Alphabet from 2013 to 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/507853/alphabet-marketing-spending/
Alphabet. "Annual Global Sales and Marketing Costs of Alphabet from 2013 to 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 31 Jan 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/507853/alphabet-marketing-spending/
Alphabet, Annual global sales and marketing costs of Alphabet from 2013 to 2023 (in million U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/507853/alphabet-marketing-spending/ (last visited November 10, 2024)
Annual global sales and marketing costs of Alphabet from 2013 to 2023 (in million U.S. dollars) [Graph], Alphabet, January 31, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/507853/alphabet-marketing-spending/
