Americans planned to spend 63 U.S. dollars on average on decorations for the holiday season in 2021. This is an increase of almost ten dollars compared to 2015, when consumers spent around 54 U.S. dollars.
Holiday season spending
Home and holiday furnishings, which includes decorations, ranked in fifth place on a list of planned holiday expenditures among American consumers. In 2020, Americans planned to spend approximately 140 U.S. dollars on home and holiday furnishings on average. Gifts topped the list that year with consumers planning to spend around 350 U.S. dollars. When it came to total Christmas spending, most U.S. consumers in 2020 said they would spend around the same amount of money as last Christmas, whilst roughly 15 percent planned on spending more.
Online holiday shopping
During the very busy holiday shopping season, many consumers prefer shopping online in order to avoid the crowds. In fact, in 2020 and 2021, more than nine in ten consumers in the United States used Amazon during the holiday season, making it the most popular e-commerce website for this time of year. In order to keep up with the high demand, Amazon planned to hire about 125 thousand workers ahead of the holiday shopping stretch.
Average planned holiday expenditure on decorations in the United States from 2004 to 2021
(in U.S. dollars)
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National Retail Federation. (October 21, 2021). Average planned holiday expenditure on decorations in the United States from 2004 to 2021 (in U.S. dollars) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/479822/holiday-spending-on-decorations/
National Retail Federation. "Average planned holiday expenditure on decorations in the United States from 2004 to 2021 (in U.S. dollars)." Chart. October 21, 2021. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/479822/holiday-spending-on-decorations/
National Retail Federation. (2021). Average planned holiday expenditure on decorations in the United States from 2004 to 2021 (in U.S. dollars). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/479822/holiday-spending-on-decorations/
National Retail Federation. "Average Planned Holiday Expenditure on Decorations in The United States from 2004 to 2021 (in U.S. Dollars)." Statista, Statista Inc., 21 Oct 2021, https://www-statista-com.ezproxy.canberra.edu.au/statistics/479822/holiday-spending-on-decorations/
National Retail Federation, Average planned holiday expenditure on decorations in the United States from 2004 to 2021 (in U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/479822/holiday-spending-on-decorations/ (last visited November 10, 2024)
Average planned holiday expenditure on decorations in the United States from 2004 to 2021 (in U.S. dollars) [Graph], National Retail Federation, October 21, 2021. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/479822/holiday-spending-on-decorations/