Willingness to share purchase history for improved shopping experience in the UK 2015

To what extent do you agree or disagree with the following statement: "I value a more personalised shopping experience and am willing to share my purchase history data across all devices to help retailers achieve this."?

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Sources

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Release date

2015

Region

United Kingdom

Survey time period

2015

Number of respondents

2,100 respondents

Special properties

consumers.

Method of interview

Online survey

Supplementary notes

The source does not specify the date of the survey.

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