The video-on-demand viewers aged between 18 and 24 years accounted for 17.2 percent of the total number of VOD users in the U.S. in 2021. An overview of all Digital Markets can be found here. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for more than 90 markets worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
Distribution of video-on-demand users in the United States in 2021, by age group
Video-on-Demand is defined as premium over-the-top Video-on-Demand (VoD) content, distributed over the internet. This includes three fee-based business models: firstly, rentals as a single transaction or pay-per-view (Transactional-VoD or TVoD), second, rentals as subscription-based services (Subscription-VoD or SVoD) and third, digital purchases via download or permanent cloud-storage (video downloads, also named electronic-sell-through or EST). Ad-supported content and services as well as amateur video contents are not included. Further information on methodology can be found here.
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Statista. (October 1, 2021). Distribution of video-on-demand users in the United States in 2021, by age group [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/459443/digital-video-users-age-digital-market-outlook-usa/
Statista. "Distribution of video-on-demand users in the United States in 2021, by age group." Chart. October 1, 2021. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/459443/digital-video-users-age-digital-market-outlook-usa/
Statista. (2021). Distribution of video-on-demand users in the United States in 2021, by age group. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/459443/digital-video-users-age-digital-market-outlook-usa/
Statista. "Distribution of Video-on-demand Users in The United States in 2021, by Age Group." Statista, Statista Inc., 1 Oct 2021, https://www-statista-com.ezproxy.canberra.edu.au/statistics/459443/digital-video-users-age-digital-market-outlook-usa/
Statista, Distribution of video-on-demand users in the United States in 2021, by age group Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/459443/digital-video-users-age-digital-market-outlook-usa/ (last visited November 10, 2024)
Distribution of video-on-demand users in the United States in 2021, by age group [Graph], Statista, October 1, 2021. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/459443/digital-video-users-age-digital-market-outlook-usa/
