In 2022, fashion accounted for the second largest share of advertising spending in France, at 8.2 percent. At the same time, retail ranked first among all the categories, accounting for 18.6 percent of ad investments in the country.
Share of advertising spending in France in 2022, by category
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France Pub. (March 14, 2023). Share of advertising spending in France in 2022, by category [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/448833/advertising-expenditure-by-industry-sector-in-france/
France Pub. "Share of advertising spending in France in 2022, by category." Chart. March 14, 2023. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/448833/advertising-expenditure-by-industry-sector-in-france/
France Pub. (2023). Share of advertising spending in France in 2022, by category. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/448833/advertising-expenditure-by-industry-sector-in-france/
France Pub. "Share of Advertising Spending in France in 2022, by Category." Statista, Statista Inc., 14 Mar 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/448833/advertising-expenditure-by-industry-sector-in-france/
France Pub, Share of advertising spending in France in 2022, by category Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/448833/advertising-expenditure-by-industry-sector-in-france/ (last visited November 13, 2024)
Share of advertising spending in France in 2022, by category [Graph], France Pub, March 14, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/448833/advertising-expenditure-by-industry-sector-in-france/