The graph shows the share of consumers who made a online or offline purchase influenced by promotional e-mails in the United States as of January 2015. It was found that 22 percent of respondents made purchases influenced by a promotional e-mail they received primarily online and also partly in store or via phone.
Share of consumers who made online and offline purchases influenced by a promotional e-mail in the United States as of January 2015
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
PR Newswire. (June 30, 2014). Share of consumers who made online and offline purchases influenced by a promotional e-mail in the United States as of January 2015 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/434677/email-marketing-influence-online-offline-purchase-usa/
PR Newswire. "Share of consumers who made online and offline purchases influenced by a promotional e-mail in the United States as of January 2015." Chart. June 30, 2014. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/434677/email-marketing-influence-online-offline-purchase-usa/
PR Newswire. (2014). Share of consumers who made online and offline purchases influenced by a promotional e-mail in the United States as of January 2015. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/434677/email-marketing-influence-online-offline-purchase-usa/
PR Newswire. "Share of Consumers Who Made Online and Offline Purchases Influenced by a Promotional E-mail in The United States as of January 2015." Statista, Statista Inc., 30 Jun 2014, https://www-statista-com.ezproxy.canberra.edu.au/statistics/434677/email-marketing-influence-online-offline-purchase-usa/
PR Newswire, Share of consumers who made online and offline purchases influenced by a promotional e-mail in the United States as of January 2015 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/434677/email-marketing-influence-online-offline-purchase-usa/ (last visited November 10, 2024)
Share of consumers who made online and offline purchases influenced by a promotional e-mail in the United States as of January 2015 [Graph], PR Newswire, June 30, 2014. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/434677/email-marketing-influence-online-offline-purchase-usa/