The graph shows preferred marketing communication channels according to consumers in the United States as of August 2015. During a survey, 60 percent of respondents stated they would prefer to receive regular updates and promotions from brands via e-mail.
Marketing communication channels preferred by consumers in the United States as of August 2015
This question was phrased by the source as follows: "In which of the following ways, if any, would you prefer to receive regular updates and promotions from companies that you are interested in doing business with? Please select all that apply."
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MarketingSherpa. (February 23, 2016). Marketing communication channels preferred by consumers in the United States as of August 2015 [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/434579/marketing-communication-channel-choice-us-consumer/
MarketingSherpa. "Marketing communication channels preferred by consumers in the United States as of August 2015." Chart. February 23, 2016. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/434579/marketing-communication-channel-choice-us-consumer/
MarketingSherpa. (2016). Marketing communication channels preferred by consumers in the United States as of August 2015. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/434579/marketing-communication-channel-choice-us-consumer/
MarketingSherpa. "Marketing Communication Channels Preferred by Consumers in The United States as of August 2015." Statista, Statista Inc., 23 Feb 2016, https://www-statista-com.ezproxy.canberra.edu.au/statistics/434579/marketing-communication-channel-choice-us-consumer/
MarketingSherpa, Marketing communication channels preferred by consumers in the United States as of August 2015 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/434579/marketing-communication-channel-choice-us-consumer/ (last visited November 13, 2024)
Marketing communication channels preferred by consumers in the United States as of August 2015 [Graph], MarketingSherpa, February 23, 2016. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/434579/marketing-communication-channel-choice-us-consumer/
