The graph shows the share of B2B buyers using select sources for online product research in the United States in 2014. It was found that the majority of B2B buyers used supplier's own website to research products they were interested in, while 77 percent used Google search for that purpose.
Share of B2B buyers using select sources for online product research in the United States in 2014
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Acquity Group, & Accenture. (October 10, 2014). Share of B2B buyers using select sources for online product research in the United States in 2014 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/434465/b2b-buyer-online-research-sources-reach-usa/
Acquity Group, und Accenture. "Share of B2B buyers using select sources for online product research in the United States in 2014." Chart. October 10, 2014. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/434465/b2b-buyer-online-research-sources-reach-usa/
Acquity Group, Accenture. (2014). Share of B2B buyers using select sources for online product research in the United States in 2014. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/434465/b2b-buyer-online-research-sources-reach-usa/
Acquity Group, and Accenture. "Share of B2b Buyers Using Select Sources for Online Product Research in The United States in 2014." Statista, Statista Inc., 10 Oct 2014, https://www-statista-com.ezproxy.canberra.edu.au/statistics/434465/b2b-buyer-online-research-sources-reach-usa/
Acquity Group & Accenture, Share of B2B buyers using select sources for online product research in the United States in 2014 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/434465/b2b-buyer-online-research-sources-reach-usa/ (last visited November 10, 2024)
Share of B2B buyers using select sources for online product research in the United States in 2014 [Graph], Acquity Group, & Accenture, October 10, 2014. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/434465/b2b-buyer-online-research-sources-reach-usa/