In 2020, 83 percent of Brazilian social media advertising spending was invested in video ads and the remaining 17 percent in static display ads. Social media ad spend in the South American country was estimated at 1.4 million U.S. dollars.
Distribution of social media advertising spending in Brazil in 2020, by format
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IAB Brasil. (September 15, 2021). Distribution of social media advertising spending in Brazil in 2020, by format [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/388821/social-media-ad-spend-brazil/
IAB Brasil. "Distribution of social media advertising spending in Brazil in 2020, by format." Chart. September 15, 2021. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/388821/social-media-ad-spend-brazil/
IAB Brasil. (2021). Distribution of social media advertising spending in Brazil in 2020, by format. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/388821/social-media-ad-spend-brazil/
IAB Brasil. "Distribution of Social Media Advertising Spending in Brazil in 2020, by Format." Statista, Statista Inc., 15 Sep 2021, https://www-statista-com.ezproxy.canberra.edu.au/statistics/388821/social-media-ad-spend-brazil/
IAB Brasil, Distribution of social media advertising spending in Brazil in 2020, by format Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/388821/social-media-ad-spend-brazil/ (last visited November 13, 2024)
Distribution of social media advertising spending in Brazil in 2020, by format [Graph], IAB Brasil, September 15, 2021. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/388821/social-media-ad-spend-brazil/
