Halloween keeps on luring more and more people towards its festive and spooky spirit in the United Kingdom: since 2013, estimated UK consumer spending for Halloween products has quadrupled. In 2023, spending sat at a projected estimate of over one billion British pounds, a significant jump from previous years. A holiday for celebrating all things horror, spooky, hilarious, and fun, Halloween traditions revolve around an industry that ranges from decoration to clothing, confectionery, and food.
The popularity of Halloween in the U.S.
Each and every year, Halloween is an important and multi-billion dollar retail event in the United States. On average, Halloween spending was estimated to reach a record high of nearly 110 U.S. dollars per person in 2023. Some of the North American country's most commonly visited stores for buying Halloween-related items included discount stores, online webshops, and special Halloween/costume stores.
Smashing pumpkins
During the scariest time of year, people buy tend to buy a variety of food products including chocolate, sweets for trick or treating, as well as pumpkins. During Halloween, many people around the world and in the United States acquire pumpkins in order to create Jack-o'-lanterns. In 2023, just over 154 million Americans planned to carve pumpkins for the Halloween season, which was a noticeable increase compared to the previous year.
Estimated retail expenditure on Halloween products in the United Kingdom (UK) from 2013 to 2023
(in million GBP)
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finder.com. (October 12, 2023). Estimated retail expenditure on Halloween products in the United Kingdom (UK) from 2013 to 2023 (in million GBP) [Graph]. In Statista. Retrieved September 20, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/330279/halloween-products-expenditure-in-the-united-kingdom-uk-forecast/
finder.com. "Estimated retail expenditure on Halloween products in the United Kingdom (UK) from 2013 to 2023 (in million GBP)." Chart. October 12, 2023. Statista. Accessed September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/330279/halloween-products-expenditure-in-the-united-kingdom-uk-forecast/
finder.com. (2023). Estimated retail expenditure on Halloween products in the United Kingdom (UK) from 2013 to 2023 (in million GBP). Statista. Statista Inc.. Accessed: September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/330279/halloween-products-expenditure-in-the-united-kingdom-uk-forecast/
finder.com. "Estimated Retail Expenditure on Halloween Products in The United Kingdom (Uk) from 2013 to 2023 (in Million Gbp)." Statista, Statista Inc., 12 Oct 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/330279/halloween-products-expenditure-in-the-united-kingdom-uk-forecast/
finder.com, Estimated retail expenditure on Halloween products in the United Kingdom (UK) from 2013 to 2023 (in million GBP) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/330279/halloween-products-expenditure-in-the-united-kingdom-uk-forecast/ (last visited September 20, 2024)
Estimated retail expenditure on Halloween products in the United Kingdom (UK) from 2013 to 2023 (in million GBP) [Graph], finder.com, October 12, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/330279/halloween-products-expenditure-in-the-united-kingdom-uk-forecast/