This statistic shows the types of branded content that social media users in Asia Pacific were likely to react negatively to as of April 2014. During the survey period it was found that 51 percent of respondents from Indonesia reacted negatively to branded content they deemed offensive.
Branded content social network users in Asia Pacific are likely to react negatively to as of April 2014, by country or region
Characteristic
When it is offensive
When it is an ad
When it is unrelated to me or my interests
When it is unrelated to other content that I am seeing
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eMarketer. (October 14, 2014). Branded content social network users in Asia Pacific are likely to react negatively to as of April 2014, by country or region [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/328282/apac-negative-branded-content-reactions/
eMarketer. "Branded content social network users in Asia Pacific are likely to react negatively to as of April 2014, by country or region." Chart. October 14, 2014. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/328282/apac-negative-branded-content-reactions/
eMarketer. (2014). Branded content social network users in Asia Pacific are likely to react negatively to as of April 2014, by country or region. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/328282/apac-negative-branded-content-reactions/
eMarketer. "Branded Content Social Network Users in Asia Pacific Are Likely to React Negatively to as of April 2014, by Country or Region." Statista, Statista Inc., 14 Oct 2014, https://www-statista-com.ezproxy.canberra.edu.au/statistics/328282/apac-negative-branded-content-reactions/
eMarketer, Branded content social network users in Asia Pacific are likely to react negatively to as of April 2014, by country or region Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/328282/apac-negative-branded-content-reactions/ (last visited November 10, 2024)
Branded content social network users in Asia Pacific are likely to react negatively to as of April 2014, by country or region [Graph], eMarketer, October 14, 2014. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/328282/apac-negative-branded-content-reactions/
