This statistic shows the results of an online survey conducted from July 16 to 11, 2016. A random sample of U.S. adults including parents of grade school children and college students were asked which electronic items they expect to purchase while back-to-school shopping in 2016. In that year, some 28 percent of parents expected to purchase a laptop for back-to-school.
What electronics items do you plan to purchase for back-to-school?
Total parents; U.S. adults including parents of children of grade school children, and parents of college students**
Method of interview
Online survey
Supplementary notes
* Date and study characteristics apply to the 2016 survey. Previous years were conducted among equally large samples.
** Households with a minimum annual income of 100,00 U.S. dollars
The results among parents of children in
kindergarten through college have an overall margin of error of +/- 2.5 at the 95 percent level of confidence.
The original source does not specify the age of the respondents.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
American Express. (August 15, 2016). What electronics items do you plan to purchase for back-to-school? [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/319238/back-to-school-electronics-purchases-expected-by-us-parents-by-item/
American Express. "What electronics items do you plan to purchase for back-to-school?." Chart. August 15, 2016. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/319238/back-to-school-electronics-purchases-expected-by-us-parents-by-item/
American Express. (2016). What electronics items do you plan to purchase for back-to-school?. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/319238/back-to-school-electronics-purchases-expected-by-us-parents-by-item/
American Express. "What Electronics Items Do You Plan to Purchase for Back-to-school?." Statista, Statista Inc., 15 Aug 2016, https://www-statista-com.ezproxy.canberra.edu.au/statistics/319238/back-to-school-electronics-purchases-expected-by-us-parents-by-item/
American Express, What electronics items do you plan to purchase for back-to-school? Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/319238/back-to-school-electronics-purchases-expected-by-us-parents-by-item/ (last visited November 10, 2024)
What electronics items do you plan to purchase for back-to-school? [Graph], American Express, August 15, 2016. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/319238/back-to-school-electronics-purchases-expected-by-us-parents-by-item/
