Diageo: marketing spending in North America 2012-2024

Published by Jan Conway, Oct 8, 2024

Diageo spent about 1.63 billion GBP on marketing activities in North America in 2024, an increase over the 1.36 billion spent in the previous year. This represented the highest ever spending by the company on marketing in the region.

Diageo's marketing spending in North America from 2012 to 2024 (in million GBP)

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

August 2024

Region

North America

Survey time period

2012 to 2024

Special properties

Fiscal year ends on June 30 of each year

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Diageo "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Diageo

Overview

4

Company facts

6

Global brand overview

4

U.S. brand overview

7

U.S. supplier overview

5

Competitors

7

Further related statistics

15

Further Content: You might find this interesting as well

Statistics

Topics

DiageoGlobal beer industryAlcoholic beverages industry worldwideJägermeisterAnheuser-Busch InBev (AB InBev)
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.