The timeline shows the share of mobile internet in digital advertising spending in North America in 2012 and 2013 as well as a forecast until 2018. The share is expected to grow from 10.6 percent in 2012 to 67 percent in 2018.
Share of mobile internet in digital advertising spending in North America from 2012 to 2018
includes display (banners, video and rich media) and search; excludes SMS, MMS, and P2P messaging-based advertising; includes advertising spending on tablets
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e-Strategy Trends. (July 24, 2014). Share of mobile internet in digital advertising spending in North America from 2012 to 2018 [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/312266/mobile-share-digital-ad-spend-north-america/
e-Strategy Trends. "Share of mobile internet in digital advertising spending in North America from 2012 to 2018." Chart. July 24, 2014. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/312266/mobile-share-digital-ad-spend-north-america/
e-Strategy Trends. (2014). Share of mobile internet in digital advertising spending in North America from 2012 to 2018. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/312266/mobile-share-digital-ad-spend-north-america/
e-Strategy Trends. "Share of Mobile Internet in Digital Advertising Spending in North America from 2012 to 2018." Statista, Statista Inc., 24 Jul 2014, https://www-statista-com.ezproxy.canberra.edu.au/statistics/312266/mobile-share-digital-ad-spend-north-america/
e-Strategy Trends, Share of mobile internet in digital advertising spending in North America from 2012 to 2018 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/312266/mobile-share-digital-ad-spend-north-america/ (last visited November 13, 2024)
Share of mobile internet in digital advertising spending in North America from 2012 to 2018 [Graph], e-Strategy Trends, July 24, 2014. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/312266/mobile-share-digital-ad-spend-north-america/