Share of select media in ad spend in China 2013-2018

Published by Statista Research Department, Jun 4, 2014
The statistic presents the share of select media in advertising spending in China in 2013 and provides a forecast for 2018. Out-of-home media accounted for nine percent of the total Chinese ad spend in 2013.

Share of select media in advertising spending in China in 2013 and 2018

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Release date

June 2014

Region

China

Survey time period

2013

Supplementary notes

* Forecast.

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Market overview

5

Digital

8

Broadcast media

8

Print media

4

Cinema & out-of-home

4

Media reach

7

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6

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Topics

Advertising in ChinaAdvertising worldwideAdvertising industry in IndiaMedia industry in ChinaAdvertising in BRIC countries
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