In 2022, the advertising spending in Malaysia amounted to 6.45 billion Malaysian ringgit, an increase from 5.93 billion a year earlier. The advertising expenditure has increased again since 2021, after experiencing a decline in 2020. One of the key reasons for the decline can be found in cinema advertising, which fell by 75.2 percent, due to the decision by the Malaysian government to close cinemas almost entirely throughout 2020 as a measure to reduce the spread of COVID-19.
Advertising spending in Malaysia from 2019 to 2022
(in billion Malaysian ringgit)
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Malaysian Communications and Multimedia Commission. (December 7, 2023). Advertising spending in Malaysia from 2019 to 2022 (in billion Malaysian ringgit) [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/303577/internet-ad-spend-malaysia/
Malaysian Communications and Multimedia Commission. "Advertising spending in Malaysia from 2019 to 2022 (in billion Malaysian ringgit)." Chart. December 7, 2023. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/303577/internet-ad-spend-malaysia/
Malaysian Communications and Multimedia Commission. (2023). Advertising spending in Malaysia from 2019 to 2022 (in billion Malaysian ringgit). Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/303577/internet-ad-spend-malaysia/
Malaysian Communications and Multimedia Commission. "Advertising Spending in Malaysia from 2019 to 2022 (in Billion Malaysian Ringgit)." Statista, Statista Inc., 7 Dec 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/303577/internet-ad-spend-malaysia/
Malaysian Communications and Multimedia Commission, Advertising spending in Malaysia from 2019 to 2022 (in billion Malaysian ringgit) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/303577/internet-ad-spend-malaysia/ (last visited November 13, 2024)
Advertising spending in Malaysia from 2019 to 2022 (in billion Malaysian ringgit) [Graph], Malaysian Communications and Multimedia Commission, December 7, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/303577/internet-ad-spend-malaysia/