This statistic shows the frequency of men's aftershave and eau de toilette usage in Great Britain from 2014 to 2020. In 2020, an estimated 4.5 million men were 'heavy' aftershave and eau de toilette users.
Number of men using aftershave and eau de toilette in Great Britain from 2014 to 2020, by user type
(in 1,000s)
* The source indicates: - Heavy users consumed aftershave and eau de toilette "once a day or more" - Medium users consumed aftershave and eau de toilette "two or three times a week" - Light users consumed aftershave and eau de toilette either "once a week" to "once a month or less".
Figures estimated by the source on the basis of survey responses.
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Kantar. (June 13, 2021). Number of men using aftershave and eau de toilette in Great Britain from 2014 to 2020, by user type (in 1,000s) [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/302697/aftershave-and-eau-de-toilette-usage-by-user-type-in-the-uk/
Kantar. "Number of men using aftershave and eau de toilette in Great Britain from 2014 to 2020, by user type (in 1,000s)." Chart. June 13, 2021. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/302697/aftershave-and-eau-de-toilette-usage-by-user-type-in-the-uk/
Kantar. (2021). Number of men using aftershave and eau de toilette in Great Britain from 2014 to 2020, by user type (in 1,000s). Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/302697/aftershave-and-eau-de-toilette-usage-by-user-type-in-the-uk/
Kantar. "Number of Men Using Aftershave and Eau De Toilette in Great Britain from 2014 to 2020, by User Type (in 1,000s)." Statista, Statista Inc., 13 Jun 2021, https://www-statista-com.ezproxy.canberra.edu.au/statistics/302697/aftershave-and-eau-de-toilette-usage-by-user-type-in-the-uk/
Kantar, Number of men using aftershave and eau de toilette in Great Britain from 2014 to 2020, by user type (in 1,000s) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/302697/aftershave-and-eau-de-toilette-usage-by-user-type-in-the-uk/ (last visited November 13, 2024)
Number of men using aftershave and eau de toilette in Great Britain from 2014 to 2020, by user type (in 1,000s) [Graph], Kantar, June 13, 2021. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/302697/aftershave-and-eau-de-toilette-usage-by-user-type-in-the-uk/
