It was calculated that digital revenue accounted for 64.2 percent of total advertising agency revenue in the United States in 2021. Compared to previous year, the figure has grown by over six percentage points, representing a surge in digital continued after the outbreak of the coronavirus and its impact on the ad industry.
Share of digital in advertising agency revenue in the United States from 2009 to 2021
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Advertising Age. (April 25, 2022). Share of digital in advertising agency revenue in the United States from 2009 to 2021 [Graph]. In Statista. Retrieved September 19, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/296396/digital-share-agency-revenue-usa/
Advertising Age. "Share of digital in advertising agency revenue in the United States from 2009 to 2021." Chart. April 25, 2022. Statista. Accessed September 19, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/296396/digital-share-agency-revenue-usa/
Advertising Age. (2022). Share of digital in advertising agency revenue in the United States from 2009 to 2021. Statista. Statista Inc.. Accessed: September 19, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/296396/digital-share-agency-revenue-usa/
Advertising Age. "Share of Digital in Advertising Agency Revenue in The United States from 2009 to 2021." Statista, Statista Inc., 25 Apr 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/296396/digital-share-agency-revenue-usa/
Advertising Age, Share of digital in advertising agency revenue in the United States from 2009 to 2021 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/296396/digital-share-agency-revenue-usa/ (last visited September 19, 2024)
Share of digital in advertising agency revenue in the United States from 2009 to 2021 [Graph], Advertising Age, April 25, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/296396/digital-share-agency-revenue-usa/