This survey shows which of five factors consumers believe has the greatest influence over their purchasing decisions in the United Kingdom (UK), ranked by share of respondents in January 2014. From the survey it is clear that the most influential factor over purchase decisions is price, with 65 percent of respondents agreeing so.
Leading factors influencing consumer purchase decisions in the United Kingdom (UK), as of January 2014
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Parago. (February 18, 2014). Leading factors influencing consumer purchase decisions in the United Kingdom (UK), as of January 2014 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/295410/consumers-purchase-influences-in-the-united-kingdom-uk/
Parago. "Leading factors influencing consumer purchase decisions in the United Kingdom (UK), as of January 2014." Chart. February 18, 2014. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/295410/consumers-purchase-influences-in-the-united-kingdom-uk/
Parago. (2014). Leading factors influencing consumer purchase decisions in the United Kingdom (UK), as of January 2014. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/295410/consumers-purchase-influences-in-the-united-kingdom-uk/
Parago. "Leading Factors Influencing Consumer Purchase Decisions in The United Kingdom (Uk), as of January 2014." Statista, Statista Inc., 18 Feb 2014, https://www-statista-com.ezproxy.canberra.edu.au/statistics/295410/consumers-purchase-influences-in-the-united-kingdom-uk/
Parago, Leading factors influencing consumer purchase decisions in the United Kingdom (UK), as of January 2014 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/295410/consumers-purchase-influences-in-the-united-kingdom-uk/ (last visited November 10, 2024)
Leading factors influencing consumer purchase decisions in the United Kingdom (UK), as of January 2014 [Graph], Parago, February 18, 2014. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/295410/consumers-purchase-influences-in-the-united-kingdom-uk/