This statistic shows the buying behaviour of shoppers in the United Kingdom when purchasing homeware and DIY products, according to a survey published March 2014. Of respondents, 47 percent said they researched products online before buying in store.
When buying homeware or DIY products, which of the following do you often do?*
Characteristic
Percentage of respondents
Research online and buy in-store
47%
Use Facebook to 'check-in' to a store
6%
Seek friends' opinions before heading to the shops
5%
Shop with friends
4%
Use Instagram, Facebook or Twitter to recommend what you've bought
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Marketing Week. (March 12, 2014). When buying homeware or DIY products, which of the following do you often do?* [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/291528/shoppers-buying-behaviour-homeware-diy-in-the-united-kingdom-uk/
Marketing Week. "When buying homeware or DIY products, which of the following do you often do?*." Chart. March 12, 2014. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/291528/shoppers-buying-behaviour-homeware-diy-in-the-united-kingdom-uk/
Marketing Week. (2014). When buying homeware or DIY products, which of the following do you often do?*. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/291528/shoppers-buying-behaviour-homeware-diy-in-the-united-kingdom-uk/
Marketing Week. "When Buying Homeware or Diy Products, Which of The following Do You Often Do?*." Statista, Statista Inc., 12 Mar 2014, https://www-statista-com.ezproxy.canberra.edu.au/statistics/291528/shoppers-buying-behaviour-homeware-diy-in-the-united-kingdom-uk/
Marketing Week, When buying homeware or DIY products, which of the following do you often do?* Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/291528/shoppers-buying-behaviour-homeware-diy-in-the-united-kingdom-uk/ (last visited November 10, 2024)
When buying homeware or DIY products, which of the following do you often do?* [Graph], Marketing Week, March 12, 2014. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/291528/shoppers-buying-behaviour-homeware-diy-in-the-united-kingdom-uk/
