Consumers from the United Kingdom were most likely to turn to the BBC for news, with 48 percent of respondents in a survey from February 2024 stating that they accessed it for news and information. ITV and Sky News were other leading offline news brands in early 2024, with penetration of 24 percent and 16 percent respectively.
Leading offline news brands in the United Kingdom as of February 2024
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Reuters Institute for the Study of Journalism. (June 17, 2024). Leading offline news brands in the United Kingdom as of February 2024 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/262515/leading-offline-news-brands-in-the-uk/
Reuters Institute for the Study of Journalism. "Leading offline news brands in the United Kingdom as of February 2024." Chart. June 17, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/262515/leading-offline-news-brands-in-the-uk/
Reuters Institute for the Study of Journalism. (2024). Leading offline news brands in the United Kingdom as of February 2024. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/262515/leading-offline-news-brands-in-the-uk/
Reuters Institute for the Study of Journalism. "Leading Offline News Brands in The United Kingdom as of February 2024." Statista, Statista Inc., 17 Jun 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/262515/leading-offline-news-brands-in-the-uk/
Reuters Institute for the Study of Journalism, Leading offline news brands in the United Kingdom as of February 2024 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/262515/leading-offline-news-brands-in-the-uk/ (last visited November 10, 2024)
Leading offline news brands in the United Kingdom as of February 2024 [Graph], Reuters Institute for the Study of Journalism, June 17, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/262515/leading-offline-news-brands-in-the-uk/
