The timeline presents digital advertising spending in Mexico from 2011 to 2017, by device. In 2017, Mexican mobile internet ad spend amounted to approximately 16.6 billion Mexican pesos (approximately 865.34 million U.S. dollars).
Digital advertising spending in Mexico from 2011 to 2017, by device
(in million Mexican pesos)
* From 2016 onwards other devices such as Smart TV and consoles are included by the study.
Values were calculated by Statista based on the source's data. Figures preceding 2016 were retrieved from earlier releases. Figures for 2016 and 2017 have been rounded.
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IAB México, & PwC. (August 30, 2018). Digital advertising spending in Mexico from 2011 to 2017, by device (in million Mexican pesos) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/262169/distribution-of-online-advertising-spending-in-mexico-by-type/
IAB México, und PwC. "Digital advertising spending in Mexico from 2011 to 2017, by device (in million Mexican pesos)." Chart. August 30, 2018. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/262169/distribution-of-online-advertising-spending-in-mexico-by-type/
IAB México, PwC. (2018). Digital advertising spending in Mexico from 2011 to 2017, by device (in million Mexican pesos). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/262169/distribution-of-online-advertising-spending-in-mexico-by-type/
IAB México, and PwC. "Digital Advertising Spending in Mexico from 2011 to 2017, by Device (in Million Mexican Pesos)." Statista, Statista Inc., 30 Aug 2018, https://www-statista-com.ezproxy.canberra.edu.au/statistics/262169/distribution-of-online-advertising-spending-in-mexico-by-type/
IAB México & PwC, Digital advertising spending in Mexico from 2011 to 2017, by device (in million Mexican pesos) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/262169/distribution-of-online-advertising-spending-in-mexico-by-type/ (last visited November 10, 2024)
Digital advertising spending in Mexico from 2011 to 2017, by device (in million Mexican pesos) [Graph], IAB México, & PwC, August 30, 2018. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/262169/distribution-of-online-advertising-spending-in-mexico-by-type/