The statistic presents online advertising revenue generated in major online advertising markets in 2017. Digital TV Research projected that the Chinese online ad expenditure will amount to 10.81 billion U.S. dollars in 2017.
Online advertising revenue in major online advertising markets in 2017
(in billion U.S. dollars)
forecast / advertising expenditure via fixed broadband (excluding mobile)
Supplementary notes
Figures have been rounded. The source defines online advertising in net terms (rate card prices less discounts, agency commissions and production costs).
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Digital TV Research. (November 14, 2012). Online advertising revenue in major online advertising markets in 2017 (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/246570/largest-online-advertising-markets/
Digital TV Research. "Online advertising revenue in major online advertising markets in 2017 (in billion U.S. dollars)." Chart. November 14, 2012. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/246570/largest-online-advertising-markets/
Digital TV Research. (2012). Online advertising revenue in major online advertising markets in 2017 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/246570/largest-online-advertising-markets/
Digital TV Research. "Online Advertising Revenue in Major Online Advertising Markets in 2017 (in Billion U.S. Dollars)." Statista, Statista Inc., 14 Nov 2012, https://www-statista-com.ezproxy.canberra.edu.au/statistics/246570/largest-online-advertising-markets/
Digital TV Research, Online advertising revenue in major online advertising markets in 2017 (in billion U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/246570/largest-online-advertising-markets/ (last visited November 13, 2024)
Online advertising revenue in major online advertising markets in 2017 (in billion U.S. dollars) [Graph], Digital TV Research, November 14, 2012. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/246570/largest-online-advertising-markets/
