In 2020, United States and Canada accounted for 40 percent of the global advertising spending. Asia Pacific and Europe followed, with 31 and 23 percent market shares, respectively. The remaining regions (Latin America, the Middle and Africa) accounted together for six percent of the total.
Distribution of global advertising spending in 2020, by region
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Statista. (November 30, 2020). Distribution of global advertising spending in 2020, by region [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/245579/distribution-of-the-global-advertising-spending-by-region/
Statista. "Distribution of global advertising spending in 2020, by region." Chart. November 30, 2020. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/245579/distribution-of-the-global-advertising-spending-by-region/
Statista. (2020). Distribution of global advertising spending in 2020, by region. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/245579/distribution-of-the-global-advertising-spending-by-region/
Statista. "Distribution of Global Advertising Spending in 2020, by Region." Statista, Statista Inc., 30 Nov 2020, https://www-statista-com.ezproxy.canberra.edu.au/statistics/245579/distribution-of-the-global-advertising-spending-by-region/
Statista, Distribution of global advertising spending in 2020, by region Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/245579/distribution-of-the-global-advertising-spending-by-region/ (last visited November 10, 2024)
Distribution of global advertising spending in 2020, by region [Graph], Statista, November 30, 2020. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/245579/distribution-of-the-global-advertising-spending-by-region/