The statistic presents the share of digital in out-of-home advertising revenue worldwide in 2010 and 2018. The source estimated that DOOH accounted for roughly 18 percent of the global OOH sales in 2018, generating nearly six billion U.S. dollars.
Share of digital in out-of-home advertising sales worldwide in 2010 and 2018
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Magna. (January 30, 2019). Share of digital in out-of-home advertising sales worldwide in 2010 and 2018 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/245222/share-of-digital-in-out-of-home-adverting-revenue-in-selected-countries/
Magna. "Share of digital in out-of-home advertising sales worldwide in 2010 and 2018." Chart. January 30, 2019. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/245222/share-of-digital-in-out-of-home-adverting-revenue-in-selected-countries/
Magna. (2019). Share of digital in out-of-home advertising sales worldwide in 2010 and 2018. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/245222/share-of-digital-in-out-of-home-adverting-revenue-in-selected-countries/
Magna. "Share of Digital in Out-of-home Advertising Sales Worldwide in 2010 and 2018." Statista, Statista Inc., 30 Jan 2019, https://www-statista-com.ezproxy.canberra.edu.au/statistics/245222/share-of-digital-in-out-of-home-adverting-revenue-in-selected-countries/
Magna, Share of digital in out-of-home advertising sales worldwide in 2010 and 2018 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/245222/share-of-digital-in-out-of-home-adverting-revenue-in-selected-countries/ (last visited November 10, 2024)
Share of digital in out-of-home advertising sales worldwide in 2010 and 2018 [Graph], Magna, January 30, 2019. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/245222/share-of-digital-in-out-of-home-adverting-revenue-in-selected-countries/
