This statistic shows U.S. survey respondents answers to a question of the ways in which they had interacted with non-profit organizations through their smartphones in 2012. Survey respondents were from generation Y, aged between 20 and 35 years and only those who owned a smartphone. 17 percent of respondents said they had used their smartphone to tweet from a nonprofit event.
In what ways have you interacted with a nonprofit on your smartphone?
Three different survey methodologies were used for the purpose of this study: Online survey of millennials - Date of survey: January 1, 2012 to January 31, 2012. Sample size: 6,552. Age group: 20 to 35. Focus groups of millennials - Date of focus groups: February 23,2012 to March 28, 2012. Number of focus groups: 3. Sample size: 27. Age group: 20 to 35. Online survey of nonprofit professionals - Date of survey: February 15, 2012 to April 3, 2012. Sample size: 89. Age group: 18 and older.
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Achieve, & Johnson, Grossnickle and Associates. (April 30, 2012). In what ways have you interacted with a nonprofit on your smartphone? [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/235443/generation-y-and-us-nonprofits/
Achieve, und Johnson, Grossnickle and Associates. "In what ways have you interacted with a nonprofit on your smartphone?." Chart. April 30, 2012. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/235443/generation-y-and-us-nonprofits/
Achieve, Johnson, Grossnickle and Associates. (2012). In what ways have you interacted with a nonprofit on your smartphone?. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/235443/generation-y-and-us-nonprofits/
Achieve, and Johnson, Grossnickle and Associates. "In What Ways Have You Interacted with a Nonprofit on Your Smartphone?." Statista, Statista Inc., 30 Apr 2012, https://www-statista-com.ezproxy.canberra.edu.au/statistics/235443/generation-y-and-us-nonprofits/
Achieve & Johnson, Grossnickle and Associates, In what ways have you interacted with a nonprofit on your smartphone? Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/235443/generation-y-and-us-nonprofits/ (last visited November 13, 2024)
In what ways have you interacted with a nonprofit on your smartphone? [Graph], Achieve, & Johnson, Grossnickle and Associates, April 30, 2012. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/235443/generation-y-and-us-nonprofits/
