During an early 2020 survey evaluating the public pinion of Super Bowl advertising in the United States, 71 percent of respondents agreed that they enjoyed watching the commercials aired during the broadcast of the sporting event, and 79 percent believed those commercials were entertaining. That said, 59 percent said they would have preferred not to see political advertising while watching Super Bowl.
Common opinions of Super Bowl commercials according to adults in the United States as of 1st quarter 2020
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AudienceProject. (February 18, 2020). Common opinions of Super Bowl commercials according to adults in the United States as of 1st quarter 2020 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/201459/appeal-of-super-bowl-ads-to-us-adults/
AudienceProject. "Common opinions of Super Bowl commercials according to adults in the United States as of 1st quarter 2020." Chart. February 18, 2020. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/201459/appeal-of-super-bowl-ads-to-us-adults/
AudienceProject. (2020). Common opinions of Super Bowl commercials according to adults in the United States as of 1st quarter 2020. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/201459/appeal-of-super-bowl-ads-to-us-adults/
AudienceProject. "Common Opinions of Super Bowl Commercials According to Adults in The United States as of 1st Quarter 2020." Statista, Statista Inc., 18 Feb 2020, https://www-statista-com.ezproxy.canberra.edu.au/statistics/201459/appeal-of-super-bowl-ads-to-us-adults/
AudienceProject, Common opinions of Super Bowl commercials according to adults in the United States as of 1st quarter 2020 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/201459/appeal-of-super-bowl-ads-to-us-adults/ (last visited November 10, 2024)
Common opinions of Super Bowl commercials according to adults in the United States as of 1st quarter 2020 [Graph], AudienceProject, February 18, 2020. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/201459/appeal-of-super-bowl-ads-to-us-adults/
