YouTube was the most trusted brand among people aged 18 in Brazil surveyed throughout 2023. Around 23 percent included the online video platform among the companies they trusted. Netflix and Adidas tied for second place, each mentioned by approximately 22 percent of the participants. According to the same study, over half of Brazilian consumers aged three to 18 influenced their families' purchase decisions.
Most trusted brands among 18-year-olds in Brazil as of December 2023
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Kids Corp. (March 19, 2024). Most trusted brands among 18-year-olds in Brazil as of December 2023 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1481660/most-trusted-brands-aged-18-brazil/
Kids Corp. "Most trusted brands among 18-year-olds in Brazil as of December 2023." Chart. March 19, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1481660/most-trusted-brands-aged-18-brazil/
Kids Corp. (2024). Most trusted brands among 18-year-olds in Brazil as of December 2023. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1481660/most-trusted-brands-aged-18-brazil/
Kids Corp. "Most Trusted Brands among 18-year-olds in Brazil as of December 2023." Statista, Statista Inc., 19 Mar 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1481660/most-trusted-brands-aged-18-brazil/
Kids Corp, Most trusted brands among 18-year-olds in Brazil as of December 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1481660/most-trusted-brands-aged-18-brazil/ (last visited November 10, 2024)
Most trusted brands among 18-year-olds in Brazil as of December 2023 [Graph], Kids Corp, March 19, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1481660/most-trusted-brands-aged-18-brazil/