In 2023, around 49 percent of survey respondents in Italy stated that when choosing a plant-based/vegan food product it is important to them that it is healthy. In second and third place were good taste and freshness with 39 and 32 percent of respondents, respectively.
Most important factors when choosing plant-based food alternatives in Italy in 2023
Participants were asked: "What are the most important factors when choosing plant-based food alternatives? It is important to me that the plant-based food alternatives I choose…"Â
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Smart Protein project. (November 6, 2023). Most important factors when choosing plant-based food alternatives in Italy in 2023 [Graph]. In Statista. Retrieved September 20, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1478206/factors-for-choosing-plant-based-food-in-italy/
Smart Protein project. "Most important factors when choosing plant-based food alternatives in Italy in 2023." Chart. November 6, 2023. Statista. Accessed September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1478206/factors-for-choosing-plant-based-food-in-italy/
Smart Protein project. (2023). Most important factors when choosing plant-based food alternatives in Italy in 2023. Statista. Statista Inc.. Accessed: September 20, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1478206/factors-for-choosing-plant-based-food-in-italy/
Smart Protein project. "Most Important Factors When Choosing Plant-based Food Alternatives in Italy in 2023." Statista, Statista Inc., 6 Nov 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1478206/factors-for-choosing-plant-based-food-in-italy/
Smart Protein project, Most important factors when choosing plant-based food alternatives in Italy in 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1478206/factors-for-choosing-plant-based-food-in-italy/ (last visited September 20, 2024)
Most important factors when choosing plant-based food alternatives in Italy in 2023 [Graph], Smart Protein project, November 6, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1478206/factors-for-choosing-plant-based-food-in-italy/