In 2023, 60.9 percent of enterprises in the European Union were using social media for image building, marketing purposes, gaining insights from customers, or recruitment. The use of social media was most popular among enterprises in Malta, Norway, Denmark, and Finland, and was least used in Bulgaria, Turkey, Romania and Slovakia.
European Union enterprises using social media in 2015 and 2023
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Eurostat. (June 1, 2024). European Union enterprises using social media in 2015 and 2023 [Graph]. In Statista. Retrieved November 13, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1477535/eu-enterprises-on-social-media/
Eurostat. "European Union enterprises using social media in 2015 and 2023." Chart. June 1, 2024. Statista. Accessed November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1477535/eu-enterprises-on-social-media/
Eurostat. (2024). European Union enterprises using social media in 2015 and 2023. Statista. Statista Inc.. Accessed: November 13, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1477535/eu-enterprises-on-social-media/
Eurostat. "European Union Enterprises Using Social Media in 2015 and 2023." Statista, Statista Inc., 1 Jun 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1477535/eu-enterprises-on-social-media/
Eurostat, European Union enterprises using social media in 2015 and 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1477535/eu-enterprises-on-social-media/ (last visited November 13, 2024)
European Union enterprises using social media in 2015 and 2023 [Graph], Eurostat, June 1, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1477535/eu-enterprises-on-social-media/