In January 2024, nearly 1.8 million pieces of Hanfu* skirts were sold on Alibaba's e-commerce platforms in China, far more than other traditional Chinese fashion items. The main product of Hanfu skirts is Mamianqun (or "horse-faced skirt"), which has become a hit in China's fashion market recently. That month, Alibaba's platforms recorded an online sales value of over 300 million yuan for Hanfu skirts.
Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category
(in 1,000 units)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
36Kr. (March 4, 2024). Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category (in 1,000 units) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/
36Kr. "Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category (in 1,000 units)." Chart. March 4, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/
36Kr. (2024). Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category (in 1,000 units). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/
36Kr. "Online Sales Volume of Traditional Chinese Fashion Hanfu on Alibaba's E-commerce Platforms in China in January 2024, by Product Category (in 1,000 Units)." Statista, Statista Inc., 4 Mar 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/
36Kr, Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category (in 1,000 units) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/ (last visited November 10, 2024)
Online sales volume of traditional Chinese fashion Hanfu on Alibaba's e-commerce platforms in China in January 2024, by product category (in 1,000 units) [Graph], 36Kr, March 4, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473216/china-hanfu-sales-volume-on-alibaba-platforms-by-type/
