During a survey among free ad-supported streaming TV (FAST) users in the United States and released in April 2024, approximately 67 percent of respondents said they preferred seeing advertisements that were relevant to their streaming content. Another 29 percent of respondents preferred targeted ads tailored to their preferences.
Leading advertising preferences among free ad-supported streaming TV (FAST) users in the United States as of April 2024
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Digital Content Next. (April 2, 2024). Leading advertising preferences among free ad-supported streaming TV (FAST) users in the United States as of April 2024 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473206/top-ad-preferences-free-ad-supported-tv-users-us/
Digital Content Next. "Leading advertising preferences among free ad-supported streaming TV (FAST) users in the United States as of April 2024." Chart. April 2, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473206/top-ad-preferences-free-ad-supported-tv-users-us/
Digital Content Next. (2024). Leading advertising preferences among free ad-supported streaming TV (FAST) users in the United States as of April 2024. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473206/top-ad-preferences-free-ad-supported-tv-users-us/
Digital Content Next. "Leading Advertising Preferences among Free Ad-supported Streaming Tv (Fast) Users in The United States as of April 2024." Statista, Statista Inc., 2 Apr 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473206/top-ad-preferences-free-ad-supported-tv-users-us/
Digital Content Next, Leading advertising preferences among free ad-supported streaming TV (FAST) users in the United States as of April 2024 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473206/top-ad-preferences-free-ad-supported-tv-users-us/ (last visited November 10, 2024)
Leading advertising preferences among free ad-supported streaming TV (FAST) users in the United States as of April 2024 [Graph], Digital Content Next, April 2, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1473206/top-ad-preferences-free-ad-supported-tv-users-us/
