According to a survey conducted among consumers owning a connected TV (CTV) device in the United States in December 2023, 29 percent of respondents said they used their CTVs to make a purchase after seeing a TV ad.
Leading methods consumers used to purchase product or service after seeing TV ad in the United States as of December 2023
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LG Ads Solutions. (January 16, 2024). Leading methods consumers used to purchase product or service after seeing TV ad in the United States as of December 2023 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1472574/top-purchase-methods-tv-ads/
LG Ads Solutions. "Leading methods consumers used to purchase product or service after seeing TV ad in the United States as of December 2023." Chart. January 16, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1472574/top-purchase-methods-tv-ads/
LG Ads Solutions. (2024). Leading methods consumers used to purchase product or service after seeing TV ad in the United States as of December 2023. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1472574/top-purchase-methods-tv-ads/
LG Ads Solutions. "Leading Methods Consumers Used to Purchase Product or Service after Seeing Tv Ad in The United States as of December 2023." Statista, Statista Inc., 16 Jan 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1472574/top-purchase-methods-tv-ads/
LG Ads Solutions, Leading methods consumers used to purchase product or service after seeing TV ad in the United States as of December 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1472574/top-purchase-methods-tv-ads/ (last visited November 10, 2024)
Leading methods consumers used to purchase product or service after seeing TV ad in the United States as of December 2023 [Graph], LG Ads Solutions, January 16, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1472574/top-purchase-methods-tv-ads/
