In 2023, merely three percent of Indian advertisements showcased characters with diverse ethnic backgrounds, significantly lower than the global average of 19 percent. Similarly, the representation of skin color diversity stood at just four percent, far below the global average of 27 percent.
Diversity and inclusion in advertisements in India in 2023, by type
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Advertising Standards Council of India. (April 1, 2024). Diversity and inclusion in advertisements in India in 2023, by type [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464875/india-diversity-and-inclusion-in-ads-by-type/
Advertising Standards Council of India. "Diversity and inclusion in advertisements in India in 2023, by type." Chart. April 1, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464875/india-diversity-and-inclusion-in-ads-by-type/
Advertising Standards Council of India. (2024). Diversity and inclusion in advertisements in India in 2023, by type. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464875/india-diversity-and-inclusion-in-ads-by-type/
Advertising Standards Council of India. "Diversity and Inclusion in Advertisements in India in 2023, by Type." Statista, Statista Inc., 1 Apr 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464875/india-diversity-and-inclusion-in-ads-by-type/
Advertising Standards Council of India, Diversity and inclusion in advertisements in India in 2023, by type Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464875/india-diversity-and-inclusion-in-ads-by-type/ (last visited November 10, 2024)
Diversity and inclusion in advertisements in India in 2023, by type [Graph], Advertising Standards Council of India, April 1, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464875/india-diversity-and-inclusion-in-ads-by-type/