In the financial year 2024, an estimated 410 billion Indian rupees were spent on digital marketing in India. This was a growth of 30 percent over the previous year. Digital marketing spends in India has rapidly grown since financial year 2018.
Annual digital marketing spending in India from fiscal year 2018 to 2023, with an estimate for 2024
(in billion Indian rupees)
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ETBrandEquity.com. (November 28, 2023). Annual digital marketing spending in India from fiscal year 2018 to 2023, with an estimate for 2024 (in billion Indian rupees) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464593/india-digital-marketing-spend/
ETBrandEquity.com. "Annual digital marketing spending in India from fiscal year 2018 to 2023, with an estimate for 2024 (in billion Indian rupees)." Chart. November 28, 2023. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464593/india-digital-marketing-spend/
ETBrandEquity.com. (2023). Annual digital marketing spending in India from fiscal year 2018 to 2023, with an estimate for 2024 (in billion Indian rupees). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464593/india-digital-marketing-spend/
ETBrandEquity.com. "Annual Digital Marketing Spending in India from Fiscal Year 2018 to 2023, with An Estimate for 2024 (in Billion Indian Rupees)." Statista, Statista Inc., 28 Nov 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464593/india-digital-marketing-spend/
ETBrandEquity.com, Annual digital marketing spending in India from fiscal year 2018 to 2023, with an estimate for 2024 (in billion Indian rupees) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464593/india-digital-marketing-spend/ (last visited November 10, 2024)
Annual digital marketing spending in India from fiscal year 2018 to 2023, with an estimate for 2024 (in billion Indian rupees) [Graph], ETBrandEquity.com, November 28, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1464593/india-digital-marketing-spend/