During a 2024 survey carried out among marketers from the United Kingdom (UK), it was found that whenever a company had a marketing director or a chief marketing officer (CMO) in their leadership team, in 53.5 percent of the cases, this person was a woman. The share was highest for business-to-business (B2B) companies, at 55.5 percent.
Distribution of marketers on leadership teams at companies in the United Kingdom (UK) as of April 2024, by gender
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Marketing Week. (April 9, 2024). Distribution of marketers on leadership teams at companies in the United Kingdom (UK) as of April 2024, by gender [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1461095/marketing-leadership-team-companies-gender-uk/
Marketing Week. "Distribution of marketers on leadership teams at companies in the United Kingdom (UK) as of April 2024, by gender." Chart. April 9, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1461095/marketing-leadership-team-companies-gender-uk/
Marketing Week. (2024). Distribution of marketers on leadership teams at companies in the United Kingdom (UK) as of April 2024, by gender. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1461095/marketing-leadership-team-companies-gender-uk/
Marketing Week. "Distribution of Marketers on Leadership Teams at Companies in The United Kingdom (Uk) as of April 2024, by Gender." Statista, Statista Inc., 9 Apr 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1461095/marketing-leadership-team-companies-gender-uk/
Marketing Week, Distribution of marketers on leadership teams at companies in the United Kingdom (UK) as of April 2024, by gender Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1461095/marketing-leadership-team-companies-gender-uk/ (last visited November 10, 2024)
Distribution of marketers on leadership teams at companies in the United Kingdom (UK) as of April 2024, by gender [Graph], Marketing Week, April 9, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1461095/marketing-leadership-team-companies-gender-uk/
