In 2023, marketing spending worldwide reached nearly 898 billion U.S. dollars, up 5.1 percent from little more than 854 billion dollars a year earlier. Meanwhile, projections indicated that advertising and marketing combined global revenues will exceed 1.75 trillion dollars in 2024.
Marketing spending worldwide in 2022 and 2023
(in billion U.S. dollars)
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Statista. (March 27, 2024). Marketing spending worldwide in 2022 and 2023 (in billion U.S. dollars) [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1459185/marketing-spending-worldwide/
Statista. "Marketing spending worldwide in 2022 and 2023 (in billion U.S. dollars)." Chart. March 27, 2024. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1459185/marketing-spending-worldwide/
Statista. (2024). Marketing spending worldwide in 2022 and 2023 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1459185/marketing-spending-worldwide/
Statista. "Marketing Spending Worldwide in 2022 and 2023 (in Billion U.S. Dollars)." Statista, Statista Inc., 27 Mar 2024, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1459185/marketing-spending-worldwide/
Statista, Marketing spending worldwide in 2022 and 2023 (in billion U.S. dollars) Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1459185/marketing-spending-worldwide/ (last visited November 10, 2024)
Marketing spending worldwide in 2022 and 2023 (in billion U.S. dollars) [Graph], Statista, March 27, 2024. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1459185/marketing-spending-worldwide/
