Digital retail media ad revenue in Germany 2022-2024

Published by Statista Research Department, Jul 25, 2024
In 2023, retail media revenue in Germany attracted 1.7 billion U.S. dollars in spending. For 2024, the revenue is expected to increase to 1.76 billion. European digital retail media market was estimated at 11.6 billion U.S. dollars or 10.5 billion euros in 2023.

Digital retail media advertising revenue in Germany from 2022 to 2024 (in billion U.S. billion dollars)

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Release date

February 2024

Region

Germany

Survey time period

2022 and 2023

Special properties

businesses based in Russia and Turkey not included

Supplementary notes

* Forecast.

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Overview

8

Major players

8

Germany

8

France

8

United Kingdom

7

Marketer insights

8

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Topics

Digital retail media advertising in EuropeAmazonDigital retail media advertising in the United StatesDigital retail media advertising worldwideeBay Inc.
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