Most consumers in the five countries surveyed perceived European car brands as high performance vehicle marques as of July 2023. Around 53 percent of German respondents found European cars were high performance cars, the highest share among all surveyed countries. Furthermore, a large share of respondents also considered car brands from the United States as high performance. In contrast, Chinese car brands did not record the same success: 15 percent of Germans and 10 percent of Norwegian consumers would describe these brands as high performance.
Share of respondents in selected European countries who would describe car brands as high performance as of July 2023, by country of origin of the brand
Original survey question: "Which words in the following list describe car brands from...?"
Several answers were possible. The data displayed here denotes respondents describing car brands as high performance.
The quota approach was employed to ensure that the sample was representative of gender and age. 3,000 interviews were conducted in France and 800 in each of the other countries.
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Observatoire Cetelem. (October 17, 2023). Share of respondents in selected European countries who would describe car brands as high performance as of July 2023, by country of origin of the brand [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1445667/share-of-respondents-thinking-car-brands-as-high-performance-by-country-of-origin/
Observatoire Cetelem. "Share of respondents in selected European countries who would describe car brands as high performance as of July 2023, by country of origin of the brand." Chart. October 17, 2023. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1445667/share-of-respondents-thinking-car-brands-as-high-performance-by-country-of-origin/
Observatoire Cetelem. (2023). Share of respondents in selected European countries who would describe car brands as high performance as of July 2023, by country of origin of the brand. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1445667/share-of-respondents-thinking-car-brands-as-high-performance-by-country-of-origin/
Observatoire Cetelem. "Share of Respondents in Selected European Countries Who Would Describe Car Brands as High Performance as of July 2023, by Country of Origin of The Brand." Statista, Statista Inc., 17 Oct 2023, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1445667/share-of-respondents-thinking-car-brands-as-high-performance-by-country-of-origin/
Observatoire Cetelem, Share of respondents in selected European countries who would describe car brands as high performance as of July 2023, by country of origin of the brand Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1445667/share-of-respondents-thinking-car-brands-as-high-performance-by-country-of-origin/ (last visited November 10, 2024)
Share of respondents in selected European countries who would describe car brands as high performance as of July 2023, by country of origin of the brand [Graph], Observatoire Cetelem, October 17, 2023. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1445667/share-of-respondents-thinking-car-brands-as-high-performance-by-country-of-origin/
