During a December 2022 survey among marketers worldwide, which digital experience area would be the most impacted by personalization, 65 percent of respondents agreed that in 2023, e-mails would hold first place. Websites followed with 52 percent of professionals believing that they would be impacted by personalization, while live chat rounded up the top three with 24 percent.
Leading digital experience areas most impacted by personalization according to marketers worldwide in 2022 and 2023
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Ascend2. (December 29, 2022). Leading digital experience areas most impacted by personalization according to marketers worldwide in 2022 and 2023 [Graph]. In Statista. Retrieved November 10, 2024, from https://www-statista-com.ezproxy.canberra.edu.au/statistics/1426228/digital-areas-impacted-by-personalization-worldwide/
Ascend2. "Leading digital experience areas most impacted by personalization according to marketers worldwide in 2022 and 2023." Chart. December 29, 2022. Statista. Accessed November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1426228/digital-areas-impacted-by-personalization-worldwide/
Ascend2. (2022). Leading digital experience areas most impacted by personalization according to marketers worldwide in 2022 and 2023. Statista. Statista Inc.. Accessed: November 10, 2024. https://www-statista-com.ezproxy.canberra.edu.au/statistics/1426228/digital-areas-impacted-by-personalization-worldwide/
Ascend2. "Leading Digital Experience Areas Most Impacted by Personalization According to Marketers Worldwide in 2022 and 2023." Statista, Statista Inc., 29 Dec 2022, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1426228/digital-areas-impacted-by-personalization-worldwide/
Ascend2, Leading digital experience areas most impacted by personalization according to marketers worldwide in 2022 and 2023 Statista, https://www-statista-com.ezproxy.canberra.edu.au/statistics/1426228/digital-areas-impacted-by-personalization-worldwide/ (last visited November 10, 2024)
Leading digital experience areas most impacted by personalization according to marketers worldwide in 2022 and 2023 [Graph], Ascend2, December 29, 2022. [Online]. Available: https://www-statista-com.ezproxy.canberra.edu.au/statistics/1426228/digital-areas-impacted-by-personalization-worldwide/